Digital Marketing

June 15, 2017
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Google Attribution – Unified Multichannel Multidevice Insights

Enhancing Data Reporting Google is enhancing their data reporting capabilities by combining their reporting tools across Google Analytics, AdWords, and DoubleClick – all into a single […]
December 6, 2016
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AdWords Responsive Ads – Even More Flexibility for Mobile

Google is staging a roll out that updates the requirements for advertisers using their Google AdWords platform. The update is requiring some AdWords accounts to upload […]
October 7, 2016
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3 Reasons to Fire Your Grand Rapids Digital Marketing Agency

Historically, marketing has been an outlet for creatives to achieve success based on feeling rather than hard data. With the onset of digital marketing, suddenly all […]